Benefit's "Stay Don't Stray" is one of the more recent additions to the eye primer market. Released in the spring, it touted itself as a different sort of primer...not only was it for eyeshadow, but also for concealer. Yes, apparently Benefit felt the need to create a concealer primer. I found this interesting, as I often used concealer as a primer for my eyeshadow, but hey, they seemed to know what they were doing.
I first learned about this new primer at, of course, Sephora. I had wandered in there looking for a good eyeshadow primer. I was actually looking for either Urban Decay Primer Potion or Too Faced Shadow Insurance, but the SA was so, so, so excited about this new arrival I couldn't help but share her enthusiasm. When she informed me that I would be the very first person to purchase Stay Don't Stray from my Sephora, well, I was sold!
The premise of Stay Don't Stray is simple enough. You simply pat several tiny, tiny dots (remember these instructions later in the review...they will be important) around your entire orbital area (both top and bottom) and blend. Wait a minute or so for the product to set, then follow with your normal eye products, ie concealer and shadow. It claims to make application easier, wear time longer, to decrease creasing and fading, and to help shadows stay more vivid longer.
Stay Don't Stray is a good enough primer. As a matter of fact, it has several good good qualities. Here's what I like about it:
* It applies very smoothly. As a matter of fact, the creamy consistency is a breeze to work with. It feels rather moisturizing going on, and sets well within about one minute to a matte finish.
* It's flesh-toned and gives some coverage. I do find it a bit yellow for my skin so I don't use it as concealer, but if I wasn't so ghostly, it would work as a light-cover concealer very well. Remember, it isn't meant to hide flaws on its own, but rather to act as a primer, so don't expect too much in this area. However, if you just need a little evening out under your eyes, it's great. It also works wonders for lightening and brightening the upper eyelids, covering slight purple or red discolorations with ease.
* It lasts all day. I had no issues with creasing with this product, so it did its job there. Keep in mind, though, that I'm not a "creaser," so this isn't exactly an amazing feat. It is summer time, so there is some oiliness and a lot of humidity, but I typically am not one of those women who has shadow go all oily and nasty within hours, so I wasn't setting the bar too high there. However, I do tend to have a lot of problems with fading. Without a good primer, my eyelids suck the life right out of my shadow and leave me with sad, bland, naked lids by the end of the day. With Stay Don't Stray, my shadow stayed put, stayed vivid, and didn't fade until I removed it. Well done!
All in all, Stay Don't Stray did exactly what it said it would do.
Now for what I don't like:
* The pump. The pump sucks. As a matter of fact, it's a paragon of suckiness. It's possibly the worst pump in the history of pumps. It's definitely the worst pump in the history of eye primers. Which is sad, since one of the reasons I bought this primer was because of the pump. See, I love pumps. I love that they are hygienic, that they are easy to use, that they keep the package clean, and that they DISPENSE THE PROPER AMOUNT OF PRODUCT. Which is where my experience with Stay Don't Stray went horribly, horribly wrong.
What you see above (despite my very limited photography skills) is a single pump of Stay Don't Stray. Hopefully, what you can see is that there is as much primer pumped out as what you would get from a foundation pump dispenser. As in, enough to cover your entire face. And there's no way around this problem. I know, because I tried everything. I tried to get a half-pump...no luck. Nothing came out at first, and then a rocket squirt of primer went flying across the room. I tried tap-tap-tapping gently on the pump to get just the tiniest amount of product out at a time. This seemed to work at first, until I realized that primer continued to ooze from the pump after I was finished with it. There's just no getting around it...the pump gives you literally 10 times as much product as you need, and there's no way to make it not so. Considering that you are instructed to use only the tiniest bit of product, this is a huge problem and a gigantic waste.
You may also have noticed what a mess my pump is. Sadly, that's what it looks like after having been wiped down. Not only does the pump dispense too much product, it leaks. It leaks all over the inside of the lid and gets all over everything. One day when I was rifling through my makeup drawer I realized there was primer all over half my makeup because so much had leaked out of the pump that it had actually leaked out of the lid as well. I had to wipe everything down, including the inside of the drawer. That sealed the fate of Stay Don't Stray in my book.
So essentially, although Stay Don't Stray is not a bad product in and of itself, the packaging is so abysmal, so horrific, and so plainly crappy that I cannot recommend it to anyone. Unless you see this come out in a tube sometime soon, stay away. It isn't worth the effort, especially with so many other comparable and better products out there. It pains me to say this, as Benefit is one of my favorite lines, but this is a definite NO.
This product was purchased by me at my own personal expense.
This product was purchased by me at my own personal expense.













